Pay-TV viewers in many Asian markets are awash in content from new channels and multiscreen services.
The challenge for pay-TV operators is to curate and suggest relevant content across linear channels as well as on-demand and increasingly OTT services.
Should operators succeed, this could increase customer stickiness, as well as potentially boost revenues through upgrades and transactional sales.
Eddie Young, Chairman & CEO of ThinkAnalytics, a global provider of the most widely deployed personalized content recommendations engine in the market, shares his views about the challenges and opportunities of building recommendation for Asian audiences.
Video 4:28
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