Mpa Insights

A Snapshot Of TV Viewing Trends

Online access is changing the way people watch their favorite shows. Read more >

Hotstar Heralds New Media Lessons

A strong debut – now comes the hard part. Read more >

Vats Charts Viacom18’s Growth Path

Bigger bets on digital and regional media. Read more >

TV Home Shopping Boon, India

In the midst of a marketing blitzkrieg by Indian e-tailers, TV home shopping has been making giant strides. Read more >

Global Mediacom Focused On Future

Tighter cost control while forging ahead with a new free TV network, fresh pay-TV & broadband products, and potential M&A. Read more >

Asian Mobile Shopping Phenomenon

Read more >

Snapshot Indicators: Pakistan

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Now TV Fights Pay-TV’s Corner

A new approach to packaging is the first step in a concerted campaign to communicate value. Read more >

TV Viewing Rises In India

An early dividend from upgrading analog networks: people are watching more television. Read more >

India Debates Value Beyond TV Set

Mobile viewing has shone a spotlight on ancillary rights. Read more >

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