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Mpa Insights

Home About MPA Insights
Web-Only Shows To Take Off In India
More money for marketing puts original video content in front of a wider audience. Read more >
APAC’s Online Privacy Concerns
Mixed views on how personal data is used, as consumer privacy rises up the agenda. Read more >
News Media: Loyalty & Trust In Flux
Read more >
Youku Tudou’s Diverse Film Slate
Video site’s movie production arm, Heyi Pictures, analyzes online audience data to select franchises with popular appeal. Read more >
A Hooq Around Asia
The promise of mutual rewards across Singtel’s ecosystem, as new OTT video service gets off the ground. Read more >
China's Milestone For Mobile Video
In 2014, more people watched videos on mobile than PCs for the first time. Read more >
Zee Eyes Ad Revenue In Africa
The Indian media major is developing a portfolio of localized channels for South, West, East and Francophone Africa. Read more >
Different Paths For Tablets In APAC
Read more >
Rapid Rise For Manila’s MCN Freedom
A different business model, without long-term channel contracts. Read more >
CNN Looks Beyond Sport With F1 Deal
New motorsport partner McLaren is diversifying into big data and technology innovation. Read more >
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