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Mpa Insights

Home About MPA Insights
A Bumpy Road Ahead
Regional ad growth trending back below 5% next year. Read more >
Entertainment Innovation In India
Growth potential still largely untapped, says Ronnie Screwvala. Read more >
Zee's Global Ambition
About to make its first shows for non-Indian viewers. Read more >
A Fresh Play For Free
A new ad-supported, mobile-first business magazine from Atlantic Media. Read more >
Newspapers Invest In Online Video
Multimedia challenge reshapes digital strategies. Read more >
Intel's Unpredictable Ad Campaigns
Ad campaigns run on Facebook and YouTube have a life of their own. Read more >
CJ Pursues Global Appeal
CJ E&M SVP Mike Suh is thinking big. Read more >
Buddy Media Sees Buyout Benefits
So much we want to build, explains CEO Mike Lazerow. Read more >
Wider Reach For Asian Entertainment
Asian content owners weigh up regional expansion. Read more >
Pay-TV's Pitch To Marketers
Channels, operators want to make the most of wider reach. Read more >
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